Local SEO "focuses" on the
optimization of local searches, how as. for a restaurant nearby, a
dentist, to craftsmen, workshops or other local service providers.
Why do I need a local online
marketing?
Since the introduction of the Google
online industry book of Google + places, and how to incorporate it
into the Google search engine results, it becomes increasingly
important to drive optimal strategy because your potential customers
search behavior has changed dramatically here for local suppliers of
products and services. Therefore, it is important to adapt marketing
to this behavior.
- Customers are looking for and compare products almost exclusively in the Internet
- Customers pay much more attention to opinions and recommendations of other customers
- Customers are looking for tradesmen and service providers on the PC or Smart-phone
Therefore spend hundreds of euros on
advertising in newspapers, junk mail, or television advertisements
and neglect the local online advertising completely! Customers are
looking for your product here and now!
Placement on the front ranks in the
search engines is enormously important for your sales. Probably, your
competitor has recognized this and money is long with your customers.
Who should use local SEO or local
online marketing?
Any company that offers local or
regional products and services and has a headquarters in the region.
No online stores, apartments or commercial agents!
Google presents Google places on the
first page of searches local related increasingly results from his
own book of business. These shows also a so-called pin on the Google
maps as well as address, telephone number and the URL to the Web
page. Currently only 7 local businesses with this very striking
appearance on the first page of results are displayed.
5 Reasons for a 100% properly marinated
on Google places profile:
- Google places entries are displayed prominently on the 1 hit - but only 7 hits!
- Google places entries conspicuously displayed in the search with Smart-phones
- Results with Google places profile include location and phone number for immediate contact
- Google places entries include photos, videos, and reviews about your products and services
- An optimized Google places profile gives an advantage perv. Competitors in your area
If you were convinced yet, finding your
customers in regional newspapers and weekly, then you should consider
immediately to pick them in regional and local search results from
Google, before your competitor does. We can help you or your
competitors!
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